Big News for Opply – Announcing Our Seed Funding Round!

We’re delighted to be announcing that we’ve raised a $4m Seed Funding Round from some of the world’s leading Venture Capital and Angel Investors.

We’re on a mission to revolutionise the way that SMBs and suppliers find each other, connect, interact and transact when it comes to ingredients orders. We’ve already built the world’s largest, smartest database of ingredient suppliers (more than 12 million so far – and the Data Team are working on it!).

A fundraise of this side, with the backing of supportive and experienced investors, allows us to keep working on our world-leading technology, building out our amazing team, and continuing to offer support to some of the world’s most innovative F&B Brands and the great suppliers who work with them!

Our CEO and Co-Founder, Helen, had this to say in our recent Press Release:

“Opply saves brands and suppliers vital time, allowing them to focus on running their business. The platform takes what was a highly fragmented market and a frustrating, time-consuming process for both parties and brings it firmly into the modern global retail environment,

Starting with food and beverage brands, we have built the world’s biggest and highest-quality supplier database alongside an automated sourcing and ordering process. The platform automates purchasing end-to-end, with personalised quotes from quality global suppliers, a unique dynamic payments system that is perfect for SMEs, and worldwide trackable shipping.”

The funding round was led by Chalfen Ventures and Anthemis, two leading Venture firms who have backed some of the world’s highest-growth companies.

Mike Chalfen, Founder at Chalfen Ventures, had this to say:

“I like to invest in companies that capture new data, make intelligent automation easily actionable, and so create large new markets. Helen, Martin and team have the drive, vision, domain insight, and data chops to do this for the gigantic food and beverage market. With Opply, brands can source transactable supplier data while managing procurement from sourcing and order management to transaction and financing. This will bring unprecedented liquidity to a trillion dollar global market.”

Sophie Winwood, Principal at our other lead investor Anthemis, added,

“While investment pours into consumer brands, no one is focused on the larger and uglier problem of procurement and there has never been a more relevant time to tackle this issue. The Opply team has the perfect combination of experience, passion and skill to help new brands compete on cost and quality. We are thrilled to support the company as it scales to meet a proven demand for a more seamless sourcing and supply chain management platform.”


We’ve done a big PR push around this exciting news, so watch out for us on Sky News and other channels in the comind days!

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